I'm digitally distinct! Sort of.

Trawling through Google Reader, I found a blog post preening of being Digitally Distinct, thanks to the Online ID Calculator.

The Online ID Calculator reckons it can assess how distinctive you are on the net. More specifically, how well does Google recognise you? Because, if Google hasn't a clue who you are, you're not going to show up in its search results.

Canny, really. You part with some personal information, answer some questions about the number of valid results that Google returns about you, and hey presto, the calculator shows your position on a graph.

The graph plots volume of results on the y axis against relevance of results on the x axis. There are four quadrants.

High volume + low relevance = Digitally Disastrous
Low volume + low relevance = Digitally Dissed
Low volume + high relevance = Digitally Dabbling
High volume + high relevance = Digitally Distinct

And you get a nice little badge which you can post on your website, if you choose. But I guess only the Digitally Distinct WOULD choose to do that. I mean, would you tell the world you were Digitally Disastrous?

The calculator has been devised by William Arruda and Kirsten Dixson, who are partners in Reach, an online personal branding club.

While your data may be protected, the terms and conditions suggest that the statistics may be used to devise a personal branding model and could be used as part of a database in the writing of a book on the subject.

Why could the Online ID Calculator be instructive? If you look for yourself on the net, you can bet your bottom dollar that people like recruiters or potential business partners will be looking too.

How do you want your personal brand to come across? What would you want people to find out about you?

I too can now display the little red rectangle. But I did learn something. In my quest to be a world acknowledged expert, I need to focus more on getting a higher volume of relevant results. I'm just a little too near the Digitally Dabbling quadrant for my liking.

Open Source resources to liberate libraries, enabling users to share - Web2.0 style

This SlideShare Presentation from Richard Wallis of Talis, a library system producer, suggests how Jangle and Juice can enable libraries to tap into resources on the web. Library users will be able to find many alternative resources when they're seeking information about books and authors. Since there's no sound, I can't actually tell you a lot more.

Open Source: Liberating your systems

View more PDF documents from Richard Wallis.

Inventive ideas for using twitter - stock feeds and alternative websites

The trouble with web pages is that they stick right there on the net. You revisit a website and nothing seems to have changed. Except maybe for the blog. SEO advice is to maintain a blog so that Google will be constantly challenged by your addition of new content.

I have three main blogs, plus two or three others on the side. Often, I don't have the time to think through what to write. Sometimes, I'm just not inspired.

Hey ho twitter, although I conclude many of my days having to admit that I haven't had a single, brilliant, original idea to share with the twittersphere.

I love the interaction on twitter. I pick up stories and useful links to tips. I can ask questions. I can reply to questions. It doesn't really take up that much of my time. Tweetdeck runs quietly in the background (I turned off the sound alerts) while Twhirl also enables me to post and monitor content as well as upload a twitpic.

I'm not a mobile net user, because I spend so much time in front of a computer, that I want to get away from it while I'm out. There are other things in life.

But I was impressed by a twitter use that was tweeted today. An article in today's Washington Post describes how you can set up your Twitter account to follow market news. Surely better than having to download a desktop ticker. And you would be able to follow your customised twitter stream on your net enabled mobile.

It had to happen. I came across the profile of someone else who has revised the home page of his website to consist entirely of his twitter updates. Too busy, one presumes, to write something truly rational or descriptive about his life and work. So far, it details travels to meetings in exotic locations.

I'm always wary of people who list meetings as their principal activity. There is precious little evidence of anything useful coming out of meetings. All those summits that statesmen go to? The discussions have been held in advance by subordinate ministers and officials who phrase the final communique. If no-one is present at a meeting to minute its content, who knows if there is an effective outcome?

Mind you, I was wondering how to incorporate a FriendFeed page into my website yesterday. I haven't sorted it out yet, but Facebook friends will be able to click the appropriate tab in my profile.

Using Google to advertise your Twitter feed

Google is allowing Adsense users to define ads marketing their Twitter profiles. Instead of being directed to a specific web page selling a product, the ad clicker ends up at the advertiser's Twitter profile.

Apparently Intuit has spent a pile this way, promoting their TurboTax software. TurboTax spokeswoman, Colleen Gatlin, said that using Twitter humanises the company's interaction with potential customers. As well as being able to answer customer questions about the product quickly, it also gets customer feedback via Twitter.

I wonder if Intuit will publish the results of this advertising campaign as opposed to more traditional approaches.

Intuit's marketing department is analysing the results. As the marketing director says, it's not just the customers who subscribe directly who are the target, but their followers.

The same article also mentions newly launched Tinker. Tinker aggregates conversations from Facebook and Twitter relevant to 'event streams.' Oh and by the way, there'll be associated advertising.

WiMax in Libya

Libya is launching its first commercial WiMax service next week. It will serve 300,000 customers and have a mobile component.

While reasonably priced by British standards, the cost is likely to be rather more than the average Libyan can afford, at least for now.

Apparently, the Democratic Republic of Congo and Nigeria already have limited networks.

WiMax does not depend on wired infrastructure, which, frankly, simply does not exist in Africa. All you will need is a USB dongle to plug into your laptop, providing you're within 50km of a WiMax tower. Ultimately, this will be a very cost-effective communications solution.

I was enthusing about WiMax over a year ago. I was looking forward to its arrival in UK, hoping that it would make it a lot easier and cheaper to use VoIP.

I guess vested interests have squashed that one. We're still in the era of mobile 3G - which does not work everywhere. 3, take note. There is no way that I can depend on your mobile broadband,

FON seems to have stymied. BTInternet, which was supposed to have partnered with FON to provide local wireless networks, doesn't seem to advertise it.

I've even become disillusioned with Skype. My Skype telephone number will expire within the month. Why am I not renewing? Voice quality was atrocious when I picked up calls on my laptop, even if reception was very clear when the call was diverted to voicemail.

Whether that's down to Skype, or the sound settings on my computer, I can't be sure. I had intended my Skype phone number to be my business number. When it came down to it, it didn't work. While you may forgive dropped calls and poor sound quality at a personal level and try to dial again, it's not at all acceptable for business purposes.

All the best to Libya in its new telecommunications era. I was in Libya in 1977 and I remember what it was like!

To Twitter, or not to Twitter? And THAT inauguration

Do you use Twitter? I bet anyone reading this would know that it's THE micro-blogging service. What's more, it forces you to read what other people write rather than putting it off to another day.

I only follow 60 people. 72 poor souls have opted to follow me. Twitter cognoscenti aim for thousands of followers, which rather makes me think they're following the 'stack it high and sell it low' principle. Establishing a global reputation as an expert of sorts.

The online marketers are the worst. Floods of tweets hog the timeline, often with @ responses to people who I don't know and don't know what question they asked and probably wouldn't want to know anyway.

I hate the hashtags and text-type language. If it were about usability and accessibility, some twitterers would fail immediately. The main protagonists are trying to build their own corporate profiles so that they can convince companies that they are the Twitter 'experts.' I wonder how much money I could charge per day to show other people how to use Twitter for marketing?

But then there are many positive benefits to being a Twitterer. I get some very good tips simply by following people who link to new information resources and techniques. I've also been following a friend of my son who is travelling the States and was in D.C. for President Obama's inauguration. I asked him to bring me an inauguration souvenir.

Just this morning, Karen Blakeman twittered about a Wordle analysing the words used in Obama's inauguration speech.

I'd love to reproduce it here, but Blogger won't let me insert the code. Here's the link to Wordle: Obama Inauguration Speech.

What's a Wordle? An online graphical representation of the emphasis given to words on a web page. It's useful for keyword discovery.

And if you'd like to watch the speech all over again and read the transcript, then this BBC page preserves the inauguration for posterity. There's even a glimpse of the Wordle!

Has eBay had its day?

My eyes were opened this morning to the troubles that eBay seems to be in. I strongly suggest that you read down all the comments. There's some interesting stuff there.

I've used eBay since 2003 for occasional purchases and selling. I even managed to sell two vehicles, notably Bertha, my lovely camper van, which Len and I used to support our son George and his friends on his bike ride from John O'Groats to Lands' End last year.

I've been fortunate in my experiences, other than buying a fourth-hand car which was little more than a wreck. That appeared as a classified ad and I should have gone to inspect it beforehand. So that was my fault.

I'm not in the market for buying branded goods, other than for photography. If I look on eBay, the search invariably takes me to shops located in Hong Kong which promise to deliver goods free of custom duty. I tried it once, and got stung by the customs charge. So I don't buy from eBay shops anymore if I can help it.

I think it pays to keep checking the listings for the real second hand bargain. There's no point on clicking on just anything in the listings. And ALWAYS read the small print and the description in detail.

Having said that, a friend and I are considering setting up an ecommerce store and thought that it might be a good idea to use an eBay shops as a taster. I went to a seminar about selling on eBay, but quickly decided that the cost of 'renting' the store space far outweighed the highly inconvenient methods of listing and the rather tacky image that most shops have.

If I were looking for something a bit more exclusive, I would not personally go to look on eBay. I would, however, look on Amazon. I buy a lot from Amazon, in the way of books, classical music CDs, photography accessories and kitchen equipment when it's on special offer.

I still would not put my ecommerce offerings on Amazon. I want to present an exclusive image for that.

So what's the problem with eBay? Website traffic is plummeting apparently. People are scared off by fraudulent tales and experiences. Did they really expect to buy a Gucci, or Armani or Nike for next to nothing?

You're mostly locked into PayPal for payment. Not everyone wants a PayPal account although in my experience, you can still use a credit card when going through the payment process. For large payments, I specify BACS.

Just maybe, the novelty of online auctions is wearing off? You might have thought that eBay would be a destination of choice in lean economic times, but somehow the concept of eBay being a source of things cheap and cheerful has gone.

My own impression is that eBay has been trying to reorientate the perception of its image, with one that's more up-market. Is that what its potential customers want?

What should eBay actually be?

See figures for eBay web traffic in the USA.